The charity will also have an information desk at the show on February 12, to give ice-cream parlors and other information outlets about food allergies and the challenges facing people who live with them.
The charity will also deliver a seminar on allergen management.
Food allergy affects around 8% of children and 2% of adults. In the 20 years prior to 2012 there was a 615% increase in the rate of hospital admissions for anaphylaxis in the UK. It is estimated that 1.92m people in the UK have a food allergy.
Allergy UK will be also promoting its Allergy Aware Scheme, in which staff have been trained in food allergen management in every aspect of their business and where procedures have been put in place to inform and protect customers living with food allergy.
Yorica, a UK-based manufacturer of a range of ‘free from’ ice creams that are free from the top 14 food allergens, is the first company in the ice cream sector to be recognized by the scheme.