Elmhurst 1925 launches Elmhurst Creamery New Fashioned Soft-Serve Ice Cream Mix

21-Sep-2020 - Last updated on 21-Sep-2020 at 09:48 GMT

The new dairy-free mix is now available in Vanilla and Chocolate varieties. Pic: Elmhurst

Elmhurst 1925, maker of plant-based nut and grain dairy alternatives in the US, has introduced Elmhurst Creamery New Fashioned Soft-Serve Ice Cream Mix.

The new dairy-free mix is now available in Vanilla and Chocolate varieties. Users will be able to make plant-based soft serve at home.

Made from Elmhurst Oat Milk, the New Fashioned Soft-Serve Ice Cream Mix is meant for home ice cream makers. It is refrigerated, then shaken, then added to a home ice cream maker. The soft serve mix is customizable, allowing consumers to add ingredients, such as fresh fruit, granola, or vegan chocolate chips.

“Think nostalgic, old fashioned ice cream with a new-fashioned dairy-free, vegan twist,” said Heba Mahmoud, VP of marketing at Elmhurst.

“As we spend more time at home, we wanted to deliver a product that families can make together, while creating lasting memories at the same time. We use our signature Oat Milk, which is made with just three simple ingredients – water, oats and a pinch of salt – to guarantee a clean, shelf-stable mix you can trust.”

Like all Elmhurst products, Elmhurst Creamery’s New Fashioned Soft-Serve Ice Cream varieties are crafted through a HydroRelease method. Using just water, this process separates the components of a nut, grain or seed before reassembling them as a creamy, blended beverage, maintaining the full nutrition of the source ingredient.

Like all Elmhurst products, they are gluten-free, Non-GMO Project verified, kosher, certified vegan, and made without artificial flavors.

Once the largest dairy in New York City, Elmhurst Dairy transitioned to Elmhurst 1925 to produce plant-based dairy alternatives.

Elmhurst Creamery’s New Fashioned Soft-Serve Ice Cream Mix varieties are now available online in 16-oz. cartons with an SRP of $9.98 per carton.

Each 16-oz. carton provides enough mix to make more than four bowls of dairy-free soft serve. Elmhurst is also offering a bundle deal for a limited time, including a four- or six-pack of ice cream, and an at-home ice cream maker.

A larger sized offering created for ice cream shops, restaurants, and other food service providers is expected to debut later this month.