California Milk Advisory Board names dairy innovation center director

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Veronique Lagrange has been appointed director of the California Dairy Innovation Center (CDIC). Pic: CMAB

The California Milk Advisory Board (CMAB), the marketing order representing California dairy producers, has announced Veronique Lagrange as the director of the California Dairy Innovation Center (CDIC).

The CDIC was recently created to further product-oriented innovation and enhance productivity for the California dairy industry. Working with the CMAB and the California Dairy Research Foundation (CDRF), Lagrange will act as a liaison for researchers, educators, business development representatives, and processors interested in innovation efforts.

Most recently Lagrange held the position of director of business development for the American Dairy Products Institute (ADPI), where she also chaired the Center of Excellence; as well as several industry taskforces. She also spearheaded The Strong Inside campaign, and served as a subject matter expert for business strategies, nutrition and scientific matters; in addition to the organizer of technical programs and conferences.

Lagrange previously held roles at the US Dairy Export Council (USDEC), which included senior vice president of business development, strategies and insights, and director of international marketing. She has conducted food technology programs for the California Raisin Advisory Board, Almond Board of California, and National Honey Board.

“Veronique will be a tremendous asset to California dairy innovation, as she brings a breadth of experience and skills to our team,” said John Talbot, CEO of the CMAB.

“It is truly an honor to have this opportunity for leadership of this unique program, which will be guided by the goals and priorities established by a cross-industry committee. I look forward to being an active partner and advocate within the dairy community to promote innovation and also to support the development of the workforce which will, in turn, ensure the global competitiveness of the California dairy industry in the future,” said Lagrange.

“CDRF is pleased to welcome Veronique as the new director of the CDIC,” said Denise Mullinax, executive director of CDRF.

“We look forward to collaborating with her in the expansion of research in the areas of innovation and development on behalf of the California dairy industry.”