The program is run by the group’s new corporate venture unit, Pascual Innoventures, to support innovative startups in the dairy value chain.
Pascual Innoventures aims to become an early stage investor, accelerating and forging alliances with startups sharing the same purpose while also thriving as a corporation by launching its own startups, with the objective of incorporating them into Pascual's future business operations.
The first edition of Mylkcubator will last six months, from selection to the demo day. The goal is to enroll 10 startups, entrepreneurs or scientific projects, with innovative solutions in the cellular agriculture spectrum for the dairy industry within the following technologies: cell based, fermentation based and applied technologies. All the details about the program are available at mylkcubator.com.
Pascual Innoventures is being supported by Eatable Adventures, a global food-tech accelerator.
According to the RethinkX report, “Rethink Food and Agriculture 2020-2030,” by 2030 almost 90% of US dairy protein demand will come from precision fermentation alternatives.
Gabriel Torres Pascual, director of Pascual Innova, is leading the new unit with Sejal Ravji, director of Pascual Innoventures, a biochemical engineer from UCL (University College London) with a PhD in rheology.
"The entrepreneurial, innovative spirit is in our genes, it comes from the attitude that my grandfather instilled in us of being nonconformist, dreaming big and daring to take risks, not only with our heads but also with our hearts. This is how Pascual Innoventures was born with a long-term vision and the purpose of giving the best for the future of food. We will work hand in hand with startups that allow us to move into the future," Pascual said.
In addition to this initiative, Pascual Innoventures is working on other strategic projects, which seek to respond and provide solutions to some of the major challenges in the agri-food sector, such as food security, health & wellness, and the circular economy.