The change of identity was approved by shareholders at last month’s annual general meeting.
The company said the new corporate brand “represents the company’s strategic vision, corporate ethos and purpose of enabling little wins every day so our consumers can be better than they were yesterday and create their inner health halo.”
“The change of name to Halo Food Co. Limited strategically represents the diverse operating nature of our clients and our brands in a growing and international health and wellness market, while retaining our dairy heritage as the New Zealand business continues to soar alongside our Australian operations,” the company said.
The consolidated group is a combination of facilities across powders, ready-to-drink products and healthy snacking.
