My/Mo Mochi Ice Cream hits almost 10,000 stores in 18 months: 'This business scaled at a pace no one was expecting'
My/Mo mochi – portable 110-calorie ice cream bites encased in chewy sweet rice dough – are now in almost 10,000 stores from Walmart and Safeway to Wegmans and Kroger after fewer than 18 months on the market.