Archives for January 10, 2024

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New Zoe Gut Shot a 'big step forward' for gut health market

New Zoe Gut Shot a 'big step forward' for gut health market

By Nikki Hancocks

A probiotic kefir shot developed by the personalised nutrition scientists at Zoe has been hailed “a big step forward for the gut-health macro trend”, with industry pundits applauding the science-first product development approach.